You’re brand is better than “Good Enough.”
From corporate branding to crafting real creative brands.
Hi there. I’m Spenser Weeks.
In college, my professor was not a fan of my work, and told me it was "too creepy" and that nobody would ever want to see anything like it in the real world. I nearly flunked out, and yeah I could have shrugged it off, but I did something worse, I believed them.
So I did what I thought I was supposed to do. For ten years, I climbed the corporate branding ladder, following the rules while battling a voice in my head that kept asking, "WHAT ARE YOU DOING?!"
Eventually I reached the top, looked down, and all I had to show for it was a pair of tired eyes and a burned out brain. I quit with a fire in me and a promise to myself: stop playing it safe and build something that actually lets me be creative with people that want to be creative. Something I’m proud of.
52 Weeks Creative is the answer to that voice. I work with brands that want to be bold, stand out, and have a little fun along the way. Turns out, a bit of "creepy" was exactly what the world needed.
This isn't about being weird for the sake of it. It's about creative work that's brave, memorable, and unmistakably yours.
Businesses. Startups. Brands. You all have something real to say. There’s an authentic voice that drives your brand, and we listen. We partner with the ones who need creative solutions that actually fit, not cookie-cutter templates, not guesswork, and certainly not AI generated. We dig into your mission, your edge, we study your competition, and then translate it into strategic creative assets that drive real impact.
We design creative solutions for brands that want to stand out.
Whether you’re building a concept to launch or need to refresh a brand you’ve outgrown, we’ve got you covered.
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A logo is your brand’s first hand shake.
All great brands have a minimum of four logos. Each is designed to work in specific environments to preserve your brand’s core identity and build recognition. -
The colors behind your brand shape how people feel before they read a single word.
We make sure you have the proper color codes for print and digital media so that your customers feel your brand no matter where it shows up. -
Typography injects emotion into every word your customer reads. The same sentence can whisper, SHOUT, or wink at you depending on the letters it's wearing.
We choose fonts that match the tone of your message, then set clear rules for size, weight, and role so your brand sounds like itself everywhere it speaks. -
The look, light, and feel of your photos create the world your audience steps into. It's the lens they see your brand through. We make sure your photographic direction connects with your customers.
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Here's where your brand takes on a creative personality. Icons, illustrations, textures, and patterns stemming from your brand’s style create a space that make people say "that's definitely them." Think Louis Vuitton. Unmistakable, right?
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This is your comprehensive guide showing your team and partners exactly how to use your brand, so your authenticity stays intact no matter where it goes.